Wednesday, March 25, 2009

Creating an Info-Product


Are you leveraging your expertise, knowledge and content or is it just sitting there collecting dust?

Here are some types of info-products and other related sources of income streams that I've seen marketed and sold.


· E-books· Book (hardcopy)

· Special report

· Home study course· Audio program/CD

· Teleseminars· Transcripts

· Tutorials· Group coaching program

· One-on-one coaching

· Specialized Service· Continuity (membership) program

· Mentorship program· Live workshop/bootcamp

· Audio or video of live workshop/bootcamp

· Home study of live workshop/bootcamp

· Private mastermind group or retreat

· Licensing/resale rights of methods

· Licensing/resale rights of products

· Affiliate commissions (from others' products/programs)

· Ad revenue (ezine or website)


Of course I can teach you how to create, develop, market, produce and make money on these types of products and services so I am making this topic of my next Silver Mentor Program call on March 31st.


If you want to know more about how to build your own Info-Product you can sign up for my Silver Mentor Program. We are going to be talking about how to create your own Info-Product on the next group call on March 31st. For special pricing on my mentor program go here to get two months for the price of one, what a deal!


Click here for more information about my Silver Mentor Program.



© Copyright 2009 K. Sawa Marketing International Inc.

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at http://www.jumpstartyourmarketing.com/

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Monday, March 23, 2009

4 Steps to Developing an Info-Product

First of all, let me tell you WHY you would want to consider developing an info-product (or information marketing product).

There could be many reasons but basically the biggest one is so you can create passive income, not work so hard and live the life of your dreams by designing your business around your lifestyle!

Then what are info-products exactly?

Well, the picture above is for my Complete Marketing Tool Kit which has audio CD's, workbook, start up guide, samples and templates and more. You don't necessarily have to start with this big of a project.

The 4 basic steps to developing an info-product are:

  • Brainstorm ideas
  • Research your ideas and competitive products, services, websites and keywords
  • Create your products or services
  • Market your products or services

Now, there's of course a lot more to know about doing this but my point is that it can be as simple as this. It could be as simple as one CD or downloadable audio recording or one Special Report or eBook. Both of those could stem from one article you already wrote or one speech you already delivered!


If you want to know more about how to build your own Info-Product you can sign up for my Silver Mentor Program. We are going to be talking about how to create your own Info-Product on the next group call on March 31st. For special pricing on my mentor program go here to get two months for the price of one, what a deal!

Click here for more information about my Silver Mentor Program.


© Copyright 2009 K. Sawa Marketing International Inc.

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at http://www.jumpstartyourmarketing.com/

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